This lessons learned documents provides an overview of Myanmar's fortified rice project spanning six years of project implementation. The brief gives an overview of achievements and challenges under key critical factors that underpin the progress of introducing fortified rice in Myanmar: 1) Key relationships and actors; 2) Public and social-sector interventions; 3) Competitive pricing; and 4) Marketing and media. Recommendations for scale-up are provided in the brief to pave the way forward.