This report details a study of willingness to pay for oxytocin in the Uniject™ injection system among private midwives in Indonesia. The study also helped to reveal the preferred brands and use of oxytocin, assess the perception of oxytocin in Uniject™ with or without a time-temperature indicator, and identify possible challenges and barriers to market introduction and adoption of oxytocin in Uniject™ in Indonesia.